Full-Service Marketing Agency — Egypt · Saudi Arabia · UAE · Oman · Iraq
Your B2B Growth Partner — From First Click to Closed Deal
VadeCom builds connected B2B marketing systems — website, ads, SEO, CRM, and tracking — for companies in Egypt, Saudi Arabia, and the Gulf.
- B2B websites that convince decision makers
- Google & LinkedIn Ads measured to revenue
- Found on Google and in AI answers
- A CRM that ties every inquiry to a deal
- Server-side tracking that recovers lost conversions
In short
VadeCom is a B2B marketing agency headquartered in Cairo, Egypt, founded in 2005, that builds the complete lead-generation system for companies selling to other businesses in Egypt, Saudi Arabia, the UAE, Oman and Iraq. One partner delivers the bilingual Arabic/English website, server-side tracking, CRM integration, Google, LinkedIn and Meta ads, SEO and AI visibility, so every inquiry is traced from the first click to the closed deal. VadeCom works mainly with industrial, construction, export, logistics, medical-equipment, technology and professional-services companies, and reports qualified pipeline and cost per qualified lead rather than impressions.
- Founded 2005 · Cairo, Egypt
- 300+ B2B companies served
- Native Arabic & English
- Egypt · Saudi Arabia · UAE · Oman · Iraq
- Reply within 24 hours
Who We Serve
If You Sell to Other Companies, This Page Is Written for You
You run a company that sells to other companies: a factory, a contractor, an exporter, a logistics operator, a software firm. Your deals are worth hundreds of thousands to millions, they take three to nine months to close, and more than one person signs off on them. You have probably paid agencies before and still cannot say which inquiry came from where. VadeCom builds the system that answers that question, for companies across Egypt, Saudi Arabia, the UAE, Oman and Iraq, and for a few high-ticket groups (developers, private universities, hospital networks) whose sales work the same way.
Industrial & Manufacturing B2B
You supply plants, contractors and distributors, or you export. A purchasing manager in Riyadh or Jeddah checks your website, certificates and catalogue before he ever answers your email. Your presence has to pass that check, and every inquiry it produces has to reach your sales team with its source attached.
Logistics & Trade Companies
You sell freight, clearance, supply-chain or trading services to operations managers, not to consumers. One contract can run a full year. You need inquiries from companies that ship regularly, routed to the right account manager, and a record that shows what each channel actually brought in.
Technology & Professional Services
You sell software, IT services, consulting, legal or accounting work to CTOs, CFOs and owners. The buyer compares you with three others before the first call. You need to be the vendor they already trust when they reach out, and a pipeline of demos and proposals you can forecast.
High-Value B2C — Systems-First
You are a developer, a private university or a hospital group. Your ticket is high, your buyer takes weeks to decide and consults several people. You have the same problem a B2B company has: no structured pipeline and no reliable data. The same system fixes it.
The Problem
Why Your Marketing Budget Disappears Without Producing Pipeline
Say you spend EGP 150,000 a month on Google Ads, LinkedIn and an agency fee, and your sales team closes two contracts a quarter at EGP 2–5 million each. You probably cannot tell which of those contracts came from marketing, which from a referral, and which campaign deserves more budget next month. That is not an ads problem. It is a system problem: a website, ads, CRM and tracking that were bought separately and never connected.
Your Reports Don't Match Your Sales Book
Browser-based tracking loses 30–40% of B2B conversions to iOS restrictions and ad blockers, so the platforms optimise on half the data and your report says 12 leads when sales received 20. Before you judge a channel, demand server-side tracking. Without it, every "this channel doesn't work" decision is a guess.
Inquiries Go Cold Between Your Website and Your Sales Team
A plant manager fills in your form on Tuesday. The email sits in an inbox, nobody logs it, and the follow-up happens ten days later. In a six-month sales cycle that inquiry is gone. Your website, CRM and sales team have to be one chain, with every inquiry stamped with its source and its owner.
Your Buyer Shortlisted You Before You Knew He Existed
Most B2B procurement research starts online, and increasingly with ChatGPT, Gemini and Perplexity. If your company is not in the answer when a buyer asks for "ISO-certified cable manufacturers in Egypt" or "contractors for industrial projects in Saudi Arabia", you were excluded before any conversation.
What We Build
What You Actually Get: One Connected System, Not Six Separate Vendors
Every piece below plugs into the next, so the longer the system runs the more it knows about your buyers. You can start with one piece. You own every account, domain and line of code from day one.
B2B Website & Landing Pages
A website a purchasing manager can use to qualify you in five minutes: certificates, capacity, references and clear inquiry paths, in Arabic and English. Standard delivery in 5 business days, custom builds in 3–4 weeks. Clean, documented code any developer can take over.
Learn MoreB2B Lead Attribution — Server-Side Tracking
Meta CAPI and Google Enhanced Conversions installed before the first ad runs, so the platforms learn from real inquiries and you recover the 30–40% of conversions the pixel misses. Your dashboard and your sales book finally show the same number.
Learn MoreB2B Sales Pipeline & CRM Automation
Every inquiry from the website, ads or WhatsApp lands in one CRM with its source, is assigned to a salesperson, and is followed up on a schedule. Built for 3–12 month sales cycles, where the first deal closes two quarters after the first click.
Learn MoreAI & Search Visibility — B2B SEO
When a buyer asks ChatGPT, Perplexity or Google AI for suppliers in your category and country, your company should be in the answer. We structure your pages, schema and entity signals so the models can cite you, and we measure the referrals they send.
Learn MoreB2B Advertising — Google & LinkedIn
Google Ads for buyers already searching for your product. LinkedIn Ads for decision-makers by title, industry and company size, with media budgets from $1,500 a month. Meta for retargeting. All of it measured to qualified inquiries, not clicks.
Learn MoreSEO & Content Marketing
Rankings for the queries procurement and engineering teams actually type, in Arabic and English, across Egypt, Saudi Arabia, the UAE, Oman and Iraq. Content that keeps bringing inquiries two years after it was published.
Learn More
How We Work
What Happens After You Contact Us — 4 Steps
1
Discovery & Audit
You tell us what you sell, to whom, and what a good deal looks like. We map your digital presence, tracking gaps, competitors and lost inquiry sources, and show you in writing what is blocking qualified pipeline before we scope anything.
2
Strategy & Architecture
We design the system on paper first: site structure, which channels fit your buyers, CRM logic and follow-up rules. You approve the architecture and the budget before any build starts.
3
Build & Activate
Website, tracking, CRM and campaigns go live as one connected chain. Every account is opened in your company's name. You can walk away at any point with everything in hand.
4
Optimize & Compound
Monthly reviews read from the CRM, not from ad dashboards: inquiries, qualified leads, proposals, cost per qualified lead. Budget moves to what produces deals, and content keeps compounding.
Industries
Built for B2B Companies
Built for B2B Companies
That Sell to Other Businesses
Each sector sells differently, and the buyer in each sector checks different things before he calls. Pick yours.
Construction & Contracting
Developers and consultants vet contractors by past projects, classification and capacity before they invite a bid. Be the contractor they find and trust first.
View PageIndustrial Manufacturing
Put your catalogue, certificates and capacity in front of purchasing managers searching your category, in Egypt and across the Gulf.
View PageLogistics & Supply Chain
Win regular shippers, not one-off parcels: a presence that answers what operations managers ask before they request a rate.
View PageOil, Gas & Energy Services
Build the vendor-qualification profile that gets your company onto approved supplier lists for Gulf projects.
View PageTechnology & Software B2B
Reach CTOs and IT directors by title on LinkedIn, rank for high-intent searches, and turn demos into a pipeline you can forecast.
View PageHealthcare & Medical B2B
Hospital procurement and distributors need registrations, references and clear specs. Give them that, then route every inquiry to the right rep.
View PageProfessional Services
Clients choose consultants, law and accounting firms on authority and proof. Systematise how new clients find and shortlist you.
View PageFood Export & Trading
Generate buyer inquiries from importers and retail chains in the Gulf and Africa, before and after every trade show.
View Page
Exhibitions & Trade Shows
VadeCom Solutions for
VadeCom Solutions for
Exhibitors & Trade Show Participants
Exhibiting at Food Africa, Big 5 or Egypt Energy costs you tens of thousands of dollars in stand, travel and samples. Most of that spend is wasted if the visitors you met are not in a system within 48 hours. VadeCom builds the pages, campaigns and CRM flow around your participation, so every badge scan becomes a followed-up lead.
Exhibition Landing Pages
Custom pages showcasing your products and services — built to collect qualified visitor data and convert exhibition traffic into leads.
Lead Generation Campaigns
Targeted ad campaigns reaching potential buyers before, during, and after the exhibition — on Google, Meta, and LinkedIn.
Google Visibility
Rank for exhibition-related queries and ensure your company appears when buyers search your category before the event.
LinkedIn Marketing
Reach procurement managers and decision-makers by job title, industry, and company size — in the days leading up to the show.
CRM & Lead Integration
Connect exhibition visitor data directly to your CRM. Every lead routed, scored, and followed up automatically.
Post-Event Follow-Up
Automated follow-up campaigns converting exhibition visitors into real sales opportunities — before your competitors do.
Upcoming Events:
Food Africa 2026
Fi Africa 2026
Big 5 Construct Egypt
Cityscape Egypt
Africa Health ExCon
Egypt Energy
ProPak MENA
MENA Industrial Expo
Why VadeCom
What You Should Demand From Any Agency,
What You Should Demand From Any Agency,
and What VadeCom Puts in Writing
Results That Compound, Not a Spike That Ends With the Budget
Ask any agency what remains when you pause the ads. With VadeCom the answer is: a ranking website, a CRM full of qualified contacts, content that keeps pulling inquiries, and clean data. Every quarter the system knows more about your buyers.
Server-Side Tracking as Standard
Insist on it before you judge any channel. VadeCom installs Meta CAPI and Google Enhanced Conversions as standard infrastructure in every engagement, so your campaign data is complete and your decisions rest on real inquiries, not on a report missing a third of them.
Everything in Your Company's Name — No Lock-In
Domain, hosting, ad accounts, CRM, analytics and code are opened in your name and documented from day one. Access is yours, permissions are clear, and if you ever leave, you leave with everything. Demand this from anyone you pay.
Since 2005 · 300+ B2B Companies · Egypt & Gulf
Twenty years with factories, contractors, exporters and service firms across Egypt, Saudi Arabia, the UAE, Oman and Iraq. Native Arabic and English writing. We know how a purchasing committee in Dammam or an EPC contractor in Cairo evaluates a vendor, because we have built the pages they read.
Want to know exactly where your inquiries are leaking?
Discovery audit · No commitment · Reply within 24 hours
Investment
Build Your B2B Marketing System
Build Your B2B Marketing System
Starting from $800
Starting-from prices, published so you can budget before we talk. The exact scope is agreed after a discovery consultation, and you pay only for the pieces your system is missing.
B2B Website — Starting from
$600 USD
≈ 30,000 EGP · 2,250 SAR
B2B-optimized website up to 10 pages
Procurement-ready structure & layout
Native Arabic & English content
SEO setup & Schema markup
Inquiry & lead capture forms
Documented code handover — no lock-in
Google Analytics 4 setup
Delivered in 5 business days
Additional services: Server-side tracking from $500 · CRM integration from $600 · Google or Meta Ads management from $160/mo · LinkedIn Ads management from $300/mo (media from $1,500/mo) · SEO from $240/mo · AI visibility audit from $360. Ad spend is paid to the platforms directly and is always separate from management fees; a B2B programme expected to produce contracts usually runs on $2,000 or more a month in media. Full-system pricing is scoped after discovery.
Frequently Asked Questions
Is VadeCom the right agency for my company?
If you sell to other companies or institutions (manufacturing, contracting, export, logistics, technology, professional services, medical supplies) and your deals take months and several signatures, yes. We also work with high-ticket groups such as developers, private universities and hospital networks whose buying process works the same way. If you measure marketing by likes and reach rather than by qualified pipeline, we are probably not the right fit.
Which industries and countries does VadeCom serve?
More than 15 B2B sectors: construction and contracting, industrial manufacturing, logistics and supply chain, oil and gas services, healthcare B2B, technology and software, professional services, food export and financial services, across Egypt, Saudi Arabia, the UAE, Oman and Iraq. Each sector has its own page explaining how its buyers decide.
How much should I budget for B2B marketing with VadeCom?
Starting-from prices: B2B website from $600 (≈ 30,000 EGP · 2,250 SAR), server-side tracking from $500, CRM integration from $600, ad management from $160 per channel per month, LinkedIn management from $300 per month, SEO from $240 per month, and a full integrated system from $800 per month. Ad spend is paid to the platforms and is always separate; a B2B programme expected to produce contracts usually runs on $2,000 or more a month in media. The exact scope is agreed after a discovery consultation, so you pay only for what your system is missing.
What is server-side tracking and why should I insist on it?
It sends conversion data from your server to Meta and Google instead of relying on the browser, which loses 30–40% of B2B conversions to iOS privacy rules and ad blockers. Without it the platforms optimise on incomplete data and you end up cutting channels that are actually working. VadeCom installs Meta CAPI and Google Enhanced Conversions as standard in every performance engagement.
How long until I see results?
Google and LinkedIn Ads usually bring the first qualified inquiries within 2–4 weeks. SEO shows meaningful organic visibility in 3–6 months and keeps compounding. A standard website is delivered in 5 business days. Full pipeline impact from an integrated system is measurable within 90 days, but because B2B deals take 3–12 months from first contact to signature, judge the programme over at least six months, the way you would judge a new salesperson.
B2B Marketing Insights
Latest from the VadeCom Blog
Strategy, case studies, and technical guides for B2B companies in Egypt and the Gulf.
How to Design a B2B Marketing Test on a Limited Budget: 90 Days, Staged Indicators, Written Decision Rules
Read article →
What a B2B lead generation company should deliver in the first 90 days
Read article →VadeCom — Full-Service B2B Marketing
15 +
Years B2B Experience
300 +
Companies Served
AR /EN
Native Bilingual
5
Active Markets
Industries We Serve
Construction & Industrial Manufacturing
B2B
Logistics, Oil & Gas, Energy
B2B
Healthcare & Medical Suppliers
B2B
Technology & Professional Services
B2B
High-Value B2C — Systems-First
H2H
Ready for a Full-Service Marketing Agency That Measures Revenue, Not Impressions?
Tell us about your business, your buyers, and your revenue targets. We'll audit your digital presence and show you exactly what's blocking qualified pipeline — whether you're B2B, high-ticket H2H, or both.
Procurement-ready B2B website in 5 business days
Server-side tracking — recover lost conversion data
CRM connecting every lead to its marketing source
Google & LinkedIn Ads tracked by cost-per-qualified-lead
Organized digital assets — no lock-in, no dependency
B2B core · High-ticket H2H — same performance standards